Whimsical Direct Mail Campaign Earns Eight Industry Awards

The Ticonderoga Storybook Mailer is an interactive multi-channel campaign that Rockford-based agency Trekk designed for global paper company International Paper. This impactful collaboration with Structural Graphics has recently earned EIGHT prestigious marketing industry awards. Recognition for the campaign includes:

• Two Communicator Awards of Excellence (Academy of Interactive & Visual Arts)
  Marketing/Promotion — Direct Mail
  Mobile — Best Use of Augmented Reality
• Gold Muse Creative Award (International Awards Associate)
  Strategic Program — Interactive Brand Experience
• Platinum Hermes Creative Award (Association of Marketing and Communication Professionals)
  Print Media Advertising — Direct Mail
• Gold Gold Ink Award (Printing Impressions)
  Commercial Printing — Direct Mail
• Platinum dotCOMM Award (Association of Marketing and Communication Professionals)
  Digital Marketing & Communication — Interactive Brand Experience 
• Davey Award (Academy of Interactive & Visual Arts)
  B2B Direct Mail — Design/Print
• MarCom Award (Association of Marketing and Communication Professionals)
  Print Media — Direct Mail