Join us
Careers
Unless otherwise stated, open jobs are based at our Rockford, Illinois headquarters at 2601 Reid Farm Road. Candidates must be able to reliably commute to the Rockford office or be willing to relocate.
Full-time Trekk employees receive a competitive compensation package, including these benefits:
- Medical, dental, and vision insurance starting day one and 100% covered for employees
- Paid time off, paid holidays, and paid sick days
- 401(k) with match
- Life insurance
- Short-term disability insurance
- Long-term disability insurance
Our company hours are Monday through Friday, 8:30am to 5pm, but for excellent candidates we are open to alternative work schedules in some roles (e.g. 30 hours a week or a shifted schedule).
At Trekk, we believe that problems are identified by the curious and solved by the courageous. Cultivating an inclusive environment — one that incorporates and encourages people from all backgrounds to ask questions and share ideas — is core to who we are. To that end, Trekk does not discriminate on the basis of race, color, gender, sexual orientation, pregnancy, disability, religion, age, national or ethnic origin, political beliefs, or veteran status, and we welcome candidates with less traditional educational paths or work experience.
Be a part of the team
Open Roles
Senior Content Strategist
Position: Full-time, in person
Location: Trekk HQ in Rockford, IL
Reports to: Trekk's COO
Salary range: $70,000–90,000, dependent on demonstrated skills and experience
A Content Strategist at Trekk partners closely with our Client Services, Creative, and Technical teams to define each client’s target audiences and develop content strategies that drive awareness, engagement, and conversion.
This role owns the content lifecycle — from research and planning to creation, deployment, optimization, and reporting. The ideal candidate is equal parts strategist and storyteller: someone who can connect content decisions to business outcomes, stay ahead of emerging trends like Answer Engine Optimization (AEO) and AI-driven search, and inspire both clients and teammates through data-backed creativity.
Key Responsibilities
Strategy & Planning
-
Partner with Client Services to understand and articulate client objectives, target audiences, and success metrics.
-
Develop detailed buyer personas and map the customer journey and lifecycle stages.
-
Conduct content audits and performance analyses, establishing baseline metrics and identifying opportunities for improvement.
-
Recommend full-funnel content strategies aligned with client goals and collaborate with internal teams to integrate creative, technical, and automation components.
-
Create client-specific editorial style guides and systems that enable efficient, scalable content reuse.
-
Architect systems that support strategic content reuse across platforms and channels.
-
Develop and maintain editorial calendars and proactively manage deadlines across teams.
Creation & Deployment
-
Research high-intent, question-based search opportunities relevant to client personas and interview client subject matter experts as needed.
-
Write, edit, publish, and manage high-impact content across digital and print channels, including:
-
Website copy
-
Blog posts and thought leadership articles
-
Email newsletters
-
Lead-nurturing email sequences
-
Digital or print ad copy
-
Inbound campaign components like landing pages and forms
-
Direct mail copy
-
White papers
-
Video scripts
-
Press releases
-
Microcopy for augmented reality and virtual reality experiences
-
Brand guidelines
-
Case studies
-
Webinar deck content
-
-
Collaborate with Creative and Technical teams to ensure content is visually and technically optimized for each platform (Drupal, WordPress, HubSpot, etc.).
-
Structure content to earn visibility in traditional search, answer engines, AI-driven search results, featured snippets, and voice assistants.
-
Collaborate with SEO and Technical teams to implement schema markup (FAQPage, HowTo, Product) and ensure crawlability.
-
Track SEO and AEO metrics (impressions, clicks, citations, mentions, zero-click performance, voice search visibility) and incorporate findings into overall strategy.
-
Ensure all content adheres to brand voice, SEO/AEO standards, accessibility best practices, and campaign goals.
Optimization & Analytics
-
Define and track KPIs for engagement, conversion, and ROI using tools such as HubSpot, GA4, and Looker Studio.
-
Use A/B testing, performance analytics, and content decay analysis to continuously refine strategies.
-
Report insights and recommend optimizations to clients and internal stakeholders.
-
Stay current on industry trends, search algorithm updates, and emerging content technologies and educate colleagues and clients as needed.
Collaboration & Thought Leadership
-
Support Trekk’s business development by contributing to proposals, client workshops, and agency thought leadership initiatives.
-
Create internal content for Trekk’s brand — including blog posts, case studies, and social media — that showcases our expertise and insights on process, performance, and creativity.
Required Qualifications
-
7-10 years of experience in content strategy, copywriting, or digital marketing.
- Exceptionally strong writing and editing skills.
- Proven ability to plan, create, and measure integrated content campaigns across multiple channels.
-
Familiarity with SEO, AEO, and structured data concepts.
-
Data-driven mindset with comfort interpreting analytics and tying metrics to business goals.
-
Excellent task management and communication skills.
Preferred Qualifications
-
Experience in B2B, manufacturing, or print/packaging sectors.
-
Experience with HubSpot.
-
Agency experience.
-
Knowledge of HTML/CSS, GA4, or keyword research tools (Semrush, Ahrefs, etc.).
- Understanding of accessibility, UX writing, and omnichannel storytelling.
Key Competencies
-
Strategic thinker and clear communicator
-
Resourceful and resilient problem solver
-
Proactive self-starter
-
Collaborative and team-oriented
-
Results-driven with an eye for innovation
-
Explorer mindset — curious, adaptable, and always learning
Are you the Senior Content Strategist we're looking for? Send us your resume, cover letter, and a sample of your work.
Account Manager
Position: Full-time
Salary range: $50-70k + commissions
Location: Trekk HQ in Rockford, IL
Reports to: Trekk’s Managing Director of Client Services
About the Role
Trekk’s Client Services team manages relationships with CMOs, VPs, and Directors of Marketing at large national and international brands. Our Account Managers are experts at identifying client needs, developing communications strategies to meet them, and effectively executing those strategies in ways that build mutually beneficial, long-term client relationships. Each Account Manager fully owns the relationships with their clients and collaborates with our Creative, Content, and Technical teams to implement projects within set timelines and budgets. In practice, this looks like:
- Maintaining open communication and a consultative approach with clients in order to both uncover new needs and to nurture relationships
- Providing accurate and timely proposals and estimates that identify the specific goals and costs of each project
Working closely with the Trekk team to develop materials and programs and skillfully presenting these to clients and potential clients - Understanding the day-to-day activity on projects within the context of larger timelines and budgets and communicating clearly with fellow team members about creative and technical requirements and expectations
- Overseeing documents and project management materials crucial to each project and continually looking for ways to improve the implementation process
- Invoicing client projects in a timely and helpful manner, acting as an advocate for the client to be sure their needs are met while transparently communicating how certain choices might increase the cost of a project (and securing approval on any changes along the way)
- Staying up-to-date on emerging marketing technologies, tools, and trends in order to advise clients on strategy
What We're Looking For
Qualifications
Successful Account Managers have excellent oral and written communication skills, as well as superior interpersonal and organizational skills. The ideal candidate will have a working knowledge of marketing communications and new media technologies. Creative abilities such as concept development and a strong design sense are essential. 3-5 years of experience in an advertising agency or related communications or design environment is a requirement, and an advanced degree in business, marketing, or integrated communications is highly desirable.
Preferred Tools & Platforms
- Google Suite
- Microsoft Suite
- HubSpot
What We Offer
- A collaborative, growth-minded environment with a passionate team
- Opportunities to work on diverse clients across industries
- Access to ongoing education, certifications, and platform training
- A culture that values experimentation and creativity
Are you the right Account Manager for our team? Email us with your resume and a cover letter stating why you think you're a good fit.
Social Media Strategist
Position: Full-time, in person
Location: Trekk HQ in Rockford, IL
Reports to: Trekk's COO
Salary range: $50,000–70,000, dependent on demonstrated skills and experience
Trekk's Social Media Strategist helps our clients show up in social media spaces with clarity, creativity, and purpose. This role blends strategic thinking with storytelling, translating each client’s brand voice, goals, and audience insights into social media programs that build brand awareness, support marketing campaigns, and connect with audiences in authentic ways. This person thinks beyond individual posts, crafting cohesive narratives across platforms and helping guide the visual and creative direction that brings those stories to life.
This role is both strategic and hands-on, helping clients see the big picture while ensuring the details of each post contribute to meaningful results.
Key Responsibilities
Shape Social Strategy
-
Develop and guide social media strategies for multiple Trekk clients (mostly B2B, but some B2C and nonprofits), aligning channel activity with broader marketing and business objectives.
-
Identify opportunities to use social media for brand storytelling, thought leadership, lead generation, and audience engagement.
- Develop and maintain social media content calendars that bring each client’s brand story to life across platforms.
- Advise clients on how different platforms can work together to support their goals.
Lead Storytelling
-
Write engaging social media copy that reflects each client’s voice while encouraging conversation, interaction, and action.
-
Collaborate closely with Trekk’s Creative team to guide the visual direction of social content, including imagery, graphics, and video.
-
Help translate campaign themes and marketing initiatives into compelling social narratives.
Optimize Performance
-
Monitor and analyze campaign performance to understand what resonates with audiences and drives results.
-
Use insights and data to refine messaging, formats, and creative approaches.
-
Identify opportunities to test new content styles, storytelling approaches, and platform features.
Collaborate Across Teams
-
Partner with Content Strategy and Client Services team members to ensure social media supports broader content and marketing strategies.
-
Work with our Performance Marketing Strategist to align organic and paid social initiatives.
-
Support integrated campaigns where social media plays a key role in amplifying content and creative ideas.
Bring New Ideas to the Table
- Stay on top of emerging social media trends, tools, and formats and bring fresh ideas to both clients and internal teams.
- Look for creative ways clients can use new features, formats, or storytelling approaches to stand out in crowded feeds.
Required Qualifications
-
Experience developing and executing social media strategies across LinkedIn, Instagram, Facebook, Twitter/X, and YouTube.
-
Experience analyzing social media performance and tying results to business objectives.
- Exceptionally strong writing and editing skills.
-
Excellent task management and communication skills.
Preferred Qualifications
-
Experience in B2B marketing.
-
Experience with HubSpot.
-
Agency experience.
Key Competencies
-
Strong storytelling instincts
-
Visual thinking and the ability to guide creative direction for social content
-
Analytical mindset with a focus on performance and improvement
-
Explorer mindset — curious, adaptable, and always learning
Are you the Social Media Strategist we're looking for? Send us your resume, cover letter, and a sample of your work.
Don't see the role you're looking for?
Ultimately, we're looking for great people to join our team. If you think your skillset is a perfect match for Trekk, send us your resume and a work sample if applicable.
Job description will go here
Lorem ipsum dolor sit amet, consectetur adipiscing elit. Aenean scelerisque feugiat nisi sit amet dapibus. In imperdiet est arcu, at venenatis eros tristique vel. Cras dictum massa accumsan, lacinia dui sed, cursus quam. Sed scelerisque lorem eros, eget tristique diam pellentesque non. Maecenas posuere porta nisi, sed aliquam sapien malesuada sit amet. Ut sit amet vehicula velit, sit amet convallis eros. Sed eu sapien elementum, bibendum arcu vel, vulputate est. Quisque eget tellus vitae metus porttitor pulvinar eu nec mauris.
Nullam in egestas tellus. Proin at ex pharetra, venenatis magna in, rutrum libero. Nullam vel venenatis metus, eget dapibus odio. Donec molestie lacus et mauris dignissim, sit amet posuere arcu porta. Ut arcu velit, feugiat at porttitor vitae, pellentesque vel orci. Maecenas auctor, tellus a egestas vulputate, erat justo mollis arcu, at tincidunt massa nibh sit amet sapien. In non ultrices erat, sit amet faucibus massa. Phasellus elementum eros sed velit dapibus, vitae condimentum velit eleifend. Ut ullamcorper metus eleifend ligula suscipit ornare. Aliquam quis erat sed mauris laoreet blandit. Mauris ac ante blandit, laoreet lorem sit amet, mattis nisl.